What is Personal Branding Photography ?

What is Personal Branding Photography ?

 

I am really excited to share with you my series of blog posts and videos on Personal Branding Photography here on my blog. So many things to think about, like what to wear, looking for a photographer and “What is a Personal Branding Photographer?” Everyone needs a Personal Branding Photographer, from bloggers, creatives, yoga instructors and yes even lawyers!

So what is all the fuss about ?

Connection

Creating a unique personal brand and identity for your business takes a lot of time and integrity. Your brand is what communicates who you are to your audience.  It helps your audience connect with you as a person and get to know you on a more personal level and feel comfortable with you straight away. You have an even stronger visual brand presence because your photos are curated to match your brand.
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Professional Imagery

It captures the best version of yourself. Personal Brand Photography gives you the ability to let the world see you in a relaxed and professional way. Your shoot will consist of various styles of images for you to use across all your social media outlets. A bank of professional images from portraits, behind the scenes, at your desk and different locations will be at your fingertips taking the stress away when selecting images for your blog posts etc.

 

 

Story Telling

Your client needs to be able relate to you. If you want to grow your personal brand you need to share you story. Storytelling is a powerful medium and choosing the right Personal Branding Photographer will be able to focus on telling your story in a visual way. Personal Brand Photography helps communicate what you have to offer to potential clients.

personal brand photography

Digital World

It’s no secret that we live in a very visual world with the internet, and want everything at our fingertips. If you want your personal brand to thrive you have to keep up with technology, be seen everywhere at all times. To be able to communicate your vision of your brand through beautifully captured, professional imagery is so important in our image driven market. So having images that really show off you and what your business is all about is the beginning part of that conversation and to stand out.

NB: This is part 1 in a series about personal branding photography. Part 2 is here  “5 Questions to ask your Personal Brand Photographer” and Part 3 What to Wear at your Personal Branding Photoshoot

 

Making a Fresh Start

Making a Fresh Start

Can you even believe it’s already April, school holidays next week and we are into the 2nd quarter of 2019! I have had the strangest of starts to 2019; from getting that nasty flu virus twice this year then viral meningitis , 3 weeks ago my son and I were in a car accident ( and still in recovery). I came out with a broken bone in my hand; not great as I am a photographer, bruised sternum and chest ligaments, and my son has concussion and whiplash. Pretty frightening experience for us both as my son watched me being taken by stretcher to the ambulance in a lot of chest pain. We are both extremely thankful to the amazing NHS emergency services and the wonderful people that stayed to look after us both.

Boy has that all messed up with my 2019 plans. Although I don’t make New Year Resolutions ( see my post here), I still have plans, aspirations and dreams for the upcoming year that I like to reflect on every quarter. This year it feels like every time I try and get that mojo flowing and put myself out there, I have had a knock back. It makes me question everything about myself, my business, am I good enough, it really has messed with my brain.

For someone who has clinical depression this has been a really trying time for me and my family. I am very fortunate to have good friends around me, one a life coach and one a wellbeing coach amongst them. Both have spoken to me and told me I have to slow down, listen to my body and take time out for myself, less time on social media. In fact both Gina and Natasha have said to delete the apps from my phone ! Pretty scary if I am to be honest lol , but nothing is going to happen if I step away for a week is there. I may loose a few followers, nothing major in the grand scheme of things.

The other advise they gave me is to take baby, mindful steps at a time. This advise is the greatest gift they both gave me, one I need to work on, not to pressure myself and not to make such big goals that the end seems nigh impossible. One of those baby steps is to get some fresh air everyday , no pressure to count steps, just fresh air that will clear my mind, be beneficial to my mental health, good for my heart, and Buddy benefits too!

So here goes my fresh start and hopefully a healthy one at least!

 

 

Why I don’t make New Year Resolutions

Why I don’t make New Year Resolutions

It’s that time of year again, Big Ben has chimed in a New Year 2019 and gym memberships are being signed up, cookbooks for healthy eating are flying of the shelves, and I’ve already broken every NY resolution I have made and its only January 3rd !

So I’m not making any. And what a burden has been lifted of my shoulders already by just writing it down ! Oh the pressure to lose 4 stone by the end of the year, exercise every day for an hour, get up an hour early, write a journal, the list is endless. I’ve made resolutions like this for years and fail at the first hurdle. This year I have thought long and hard and I am NOT making a single resolution. Even the word “resolution” sends shivers up my spine! Instead looking at setting small achievable goals like, set my alarm clock 10 minutes earlier and building up time over a longer period. Loose 1lb a week, thats 52 lbs in a year! 4 stone is a terrifying amount of weight when you look at it like that. Write a journal once a week and build from there. This all becomes so much more achievable straight away. And who says you have to start them on January 1st anyways ??

Instead I am going to make small goals that when I look back in 12 months a larger goal will have been achieved. This starts with my word for 2019. This year I choose BRAVE. It just popped into my head and I kept coming back to this word BRAVE. I looked it up in the dictionary to understand fully what BRAVE would mean for me.

n : braveCourageous, dauntless, perhaps a little bit daring, a person who is brave faces dangerous or difficult situations with courage. … Both adjective and verb forms of the word share a common meaning — the sense of having courage or acting fearlessly.

It does not mean “being afraid and doing it anyway.” Nope. Brave means listening to the still small voice inside and DOING AS IT SAYS. Regardless of what the rest of the world is saying. Brave implies WISDOM.

I love everything BRAVE stands for, I am going to step out of my comfort zone. I am going to not let my fears hold me back. I am going to be a little bit daring!

Being brave will mean:

  • Taking my business to the next level and not holding back because of my age.
  • Taking control of my eating habits
  • Meeting new people and not worrying what they may think of me
  • Embracing turning 50 this year and not hold back because of a number
  • Contacting businesses/individuals I want to collaborate with, they can only say no in the end!
  • Stop comparing myself to others on social media and accept who I am and like me ( this is one of the toughest for me to be honest)
  • Stop listening to the voices in my head telling me I can’t, be brave and try it. Better to have tried than not tried at all

I cannot wait to see where my word takes me in 2019.

Do you make resolutions or do you choose a word for the year? Would love to hear your thoughts…

PS : Highly recommend listening to Christina Greve’s podcast on goal setting for some great tips

Nook – The Interview

Nook – The Interview

Nook is an Australian influenced juice and bowl bar selling cold press juices, pokē, smoothies, and broth bowls with a  Japanese, Hawaiian and California twist. Recently opened in Frome, Somerset tucked away in a “nook” on King Street, I for one was very excited to get myself down to Nook to try out their menu. I was missing my pokē bowls.

As you walk down King Street , you will soon be greeted by Nook’s outside bench seating piled with cushions. Nook really does live up to its name. A couple of tables and bar seating is all that can be squeezed into The Nook, but don’t worry as Millie and Jake do take outs and delivery within a 10 minute walk of the shop.

I love the simple modern menu’s framed on the wall. Everything on the menu is made to order which I love as well.

I have tried making smoothie bowls on numerous occasions at home with no luck. So i am so happy I can grab a smoothie bowl in Frome now. This is Nook’s original Acai bowl. The smoothie is banana, acai and blackberries topped with bananas shaved toasted coconut and nuts finished off with a delicate edible flower. Packed with flavour and goodness,  just what I need to start the day with.

The pokē bowls come with your base choice, protein choice and then your dressing, crunch and topping choice! I am partial to the tofu bowls, with noodles, sesame and tahini. No two bowls are the same .

Now winter is here Jake has added daily broth bowls to the menu. Hearty miso soup topped with veggies is my go to broth bowl

And if you just fancy a juice, maybe a coffee and something sweet, you will not be disappointed by Millie’s daily vegan bakes, including brownies, coconut and lime cake, and protein balls to name a few of her baked delights.

The Interview

  • Tell us bit about you, where you come from and background ? 

I was born in Bath and moved to Australia as a toddler. I grew up on the sunny beaches on the Gold Coast in Queensland and moved back to Frome at 19. Ive worked in hospitality for 12 years in hotels, restaurants, cafes and bars both here and in Australia. 

Jake and I met at At the Chapel, Bruton in 2015 when I was working as a Front of House Manager and he was working as a Chef and Baker. 

Jake was born in Salisbury, but grew up near Shaftesbury in a village called West Knoyle. He began his career in Food with Baking but not soon after got into cheffing when he went to work At the Chapel, Bruton.

  • How did your business idea come about ?

It was quite organic. We both knew we were becoming dissatisfied working for other people and wanted to take the leap into working for ourselves, but we were not sure which route to go down. Not soon after we found ourselves sitting on a beach in Byron Bay eating poke bowls and drinking cold press juice and we thought this would go down well in Frome. Fast forward 9 months and we opened our little shop NOOK.

  • Why Frome as a location ?

Frome is a haven for independent businesses and has an assortment of wonderful eateries with varied styles of food and drinks. We identified a gap in the market for a business that could sell cold press juice, , proper smoothies and selection of food for veggies, vegans and gluten free diets. We also felt that a Japanese style cuisine would go down an absolute treat with the foodies of Frome as there was nothing like that in the town.

  • Describe you business ?

We are an Australian influenced juice + bowl bar with further influences from Hawaii, Japan and California. We specialise in healthy, tasty and colourful food and drink products that are complex in flavour but straightforward with health benefits.

  • How did you get started in this business?

Inspired by a trip to Australia we identified products that were hugely popular and successful in Australia. Food and drink that we wanted to eat and drink here but only found in the big cities. So we thought, lets do it! 

  • How did you get the background and skills necessary to run this type of business?

Between the two of us we have 20 years experience working in the hospitality industry at a variety of different venues and for different employers. This has been a learning experience in both what to do and what not do in running a business so we have applied our experience and knowledge to open our own business. 

  • Whats steps to you take towards being an environmentally friendly business 

All of our packaging is made from plants and is 100% compostable and biodegradable. For our produce we buy organic, local and seasonal items where possible. We recycle all of our glass, card and plastics from our produce packaging and we try to encourage our deliveries to take the boxes and reuse. We also encourage our customers to bring their own containers and cups to use in place of plant plastics and ask them to bring back the plant plastics for us to reuse for them if possible.

  • Where do you see your business in the next year? In the next five years? The next ten years?

In the next year we plan to do NOOK pop up’s and markets in both Frome and surrounding towns. We also plan to buy a food truck in a years time and have poke bowls on the go! in 5 years time we hope to be running another two NOOK shops in other towns similar to Frome. 

  • I love that the NOOK is a GF and 80% Vegan bar, are either of you GF or/and Vegan. If not did you make a conscious decision to go all GF and primarily vegan ?

Neither Jake nor I follow one specific diet. Our emphasis is to eat as clean, colourful and as plant based as possible without cutting out anything in its entirety.  We did make a conscious decision to be 100% GF as we know so many people who are GF and Celiac who struggle to eat out and have much less choice when eating out. Most of our products were GF to begin with so it only took a few changes in order to have menu that is 100% GF.

As time goes on it becomes more evident that plant based eating is the future. We did not want to be 100% vegan as we did not want to deter people that are not vegan from experiencing our food. Equally we wanted to be a high percentage around 80% of vegan food so that the growing vegan population in Frome have somewhere they can come and have a much wider choice rather than one option on a menu.

 

So what are you waiting for , next time you are in Frome get on down to King Street and enjoy a delicious smoothie bowl or why not design your own pokē bowl, no 2 bowls are ever the same.

You can find Nook at 14 King St, Frome BA11 1BH

My 7 Favourite Podcasts

My 7 Favourite Podcasts

I am addicted to podcasts, there I said it! I absolutely love them. I listen in the car, soaking in the bath, when I am editing and before I go to bed. There is never a time I don’t pop a podcast on these days.

A podcast is so easy to listen too and I often feel like I am sat in a room with a bestie. Here are a list of my current favourite podcast that I am listening too, in no particular order…

Hashtag Authentic

Hosted by Sara Tasker of Me and Orla Instagram fame. Sara lives in Yorkshire , England with her husband and daughter Orla

“Hashtag Authentic is my podcast for Instagrammers, bloggers and online creatives. Each month we share strategies, stories, tips and experience to help you bloom and grow through your online adventures. Brought to you by Sara Tasker, Instagram coach and photographic influencer, this podcast is for anyone navigating the world of online success whilst trying to stay true to themselves & their future dreams.”

Sara’s podcasts are mainly focused around social media and entrepreneurship. Sara holds solo podcasts as well as inviting guests to talk about subjects like “how to get press coverage”, “how to stop worrying about what others think” all things instagram, branding and being an entrepreneur in general.

Sara has published a book “Hashtag Authentic” which comes out early next year.

Hashtag Authentic podcast can be found here 

 

Goal Digger

Jenna Kutcher is the gal behind this podcast. Jenna is from Minnesota , she is an entrepreneur, photographer and online marketing guru!

“A chart topping business podcast led by Jenna dishing the best mini-marketing trainings and sharing interviews featuring the ultimate girl bosses”

Jenna is all about the hustle and promoting girl bosses! Jenna talks openly about how she grew her businesses starting life out as a wedding photographer to earning 6 figure sums with her online businesses helping other female business women.

 

Goal Digger can be found here

 

 

Raw Milk

I love Beth Kirby, also known as Local Milk on Instagram and her website. Beth lives half the year in Tennesse and the other half in Paris. Travels the world teaching her food and lifestyle photography workshops.

“Raw Milk is Beth Kirby’s Instagram filter-free podcast for creative entrepreneurs where she gets raw, real, and sometimes ridiculous about what it really takes to build a life and business you love, live slow, travel more, make an impact, and make money while you do it.”

Beth talks openly about her mental health struggles on her podcasts. She hosts solo and also has some pretty awesome guests. Subjects cover all aspects of running a business from ” how to stand out in a crowd” ,”the big fears that hold creatives back” , instagram and mental health for creatives.

Raw Milk can be found here

 

 

Janet Murray

I have just started to listen to Janet Murray’s podcasts. After suggesting to a friend I realised I hadn’t listen to one myself! Janet has been on constantly these past few days in the car. Janet was a journalist for The Guardian before she set up her business as a marketing expert.

I highly recommend episode 318 ” How to ace your content strategy 2019. I am actually going to have to listen again with a note book to hand! Full of so much amazing content as are all the podcasts I have listen to so far. Highly recommend you tune in to Janet now for setting your marketing intentions for 2019. You will not regret it!

Janet Murray can be found here

 

Make it Happen

Hosted by Jen Carrington, Make it Happen is a podcast for big-hearted creative business owners. Jen is another newbie to my podcast listening. A business coach Jen gives lots of great advice in her podcasts, and I never leave empty handed . I am always motivated to carry out her advice.

Currently 7 series in her podcast list so lots of catching up to do. Some of my favourites are season 4, episode 1; The books that have shaped my creative work and life. Season 7, episode 2; Start with your mindset.

Jen’s podcasts cover all areas of being an entrepreneur, the self doubt we have and the tools to help us become a better person.

Make it Happen can be found here 

 

The Fringe of It

“A weekly podcast from Liv Purvis (What Olivia Did) and Charlotte Jacklin (Betty) aka out of touch early grandma’s (wishing they had their own radio show), navigating their way through millennial life and laughing a lot in between.”

I have been following Charlotte on instagram for over a year now and am in love with her stories and feel like we are BFF’s already lol! So it was only natural for me to go and listen to The Fringe of it when it launched earlier this year.

Definitely one for the girls, grab a glass of wine and nibbles whilst listening to Charlotte and Liv chat all things style, holidays, stress and people pleasing among some of the topics the girls discuss.

The Fringe of it can be found here

 

 

Reasons to be Cheerful

Totally non business related this one. Hosted by ex labour MP Ed Milaband and radio host Geoff Lloyd. I was introduced to Reasons to be Cheerful by a good friend to listen too a particular episode on transgender issues. This podcast comes under news and politics, pretty unusual subject matter for me to be honest, but I really enjoy them. I choose episodes that are on a subject matter I am interested in ie plastic plastic plastic episode 58 . More like a radio chat show as several guests are part of each episode.

Reasons to be Cheerful can be found here 

 

 

I hope you find a new podcast to listen to from my list. Do you have a favourite podcast I should listen too? Would love you to pop a link in the comments.